From my research, it shows that my magazine cover has been given a positive response with regards to readers.
At the start of this project, I had to undergo an audience lifestyle questionnaire where I needed to answer questions on what type of audience I’m aiming my magazine at. From this, I set out my magazine trying to fulfil all these answers.
As well as taking this into account I had to take on the form as an encoder, operationalising this theory into practice. I did this through giving the magazine a meaning with regards to the question answers, and displaying it in a way that the decoder (respondents) could understand and figure out who the magazine is to be aimed at.
Like I mentioned above, the response given has come back with a positive outcome. The 3 main questions of ‘What gender, age and social class?’ have all come back similar, demonstrating that the cover gives out an impression for those audiences.
I wanted to aim the ages range from 16-25, however a range of 18-25 has come back from the 3 respondents. This may be 2 years later that the intended, but I am not going to change it due to how close they are. I feel that even if they thinks it’s an 18-25 audience, 16 and 17 year olds will still buy it based on their music interest with Drum and bass.
Social class has also come back all the same with middle class being the set target audience. Like this, gender has also come back all positive with Male being the set target, and all respondents seeing this.
The type of car question has also come back in a positive way and though different answers and ranges were set, and average outcome similar to mine was displayed overall. I aimed the answer at a young persons ‘first car’ who would generally have a small engine car. In the society we live in, this type of car is set with the ‘drum and bass’ genre of music with loud and proud displaying symbolism. Furthermore, with the average come out at 1.0-1.4 litre car is does display that the target set is something that other look for and is shown with the respondent’s answers.
The questions I’ve answered above for me hold the biggest representation and curiosity, however the others answers I feel don’t hold a massive meaning. However, this isn’t to say that I’m not pleased with the respondent’s answers, as they’ve generated common answers and demonstrated an easily decoded magazine.
In conclusion to this research, it’s good to see that the ranges of answers are all similar. From this, it demonstrated that my music magazine can be successful within this genre, and hold importance within the target audiences.
